'10 Minute Tip' by Rae Dillon - Blogging for Business - 7am until 9:30am
Rae Dillon is the founder of CopywriteRight. She’s a very well-travelled wordsmith. She has a way with words, a fascination with travel, and a great love of inspiring others.
Rae’s passion is to help companies ensure their written content and communications are effective and captivating in order to reach their audience and attract the right clients. Rae writes great website content, blogs, articles, social media posts, press releases, newsletters, reviews, novels, non-fiction books, and more.
Rae specialises in supporting small businesses, especially those in the travel and wellbeing industries or those that are LGBTQ+ owned.Whether you need bespoke motivational talks that inspire your audience, written content that captivates clients for your business, your book edited to make your story shine, articles for your website or newsletter, or a final edit of your own content to ensure it flows and has no typos, CopywriteRight provides a comprehensive service on a timescale to suit your requirements.
About the conversation:
Blogging for Your Business
What is a blog?
A blog is a regularly updated website or web page on a particular topic containing blog posts: informal pieces of writing that cover a particular sub-topic of your blog. It allows you to tell your business story in a relatable way.
Why is having a blog important for your business?
A blog brings traffic to your website, generates more leads and conversions, builds and demonstrates authority in your industry, and much more.
Key statistics about blogging:
- Websites with blogs generate 67% more leads than those without.
- 83% of consumers trust blogs when looking for product recommendations.
- You have a 434% higher chance of being ranked highly on search engines if you feature a blog as part of your website.
Quality over quantity:
How often to blog and what type of content should you write about.
Getting your business blog started:
Practical points to help you get started.
