Why you need to NUF your business: keep it New, Useful & Feasible, with Tristan Allen
Most businesses make a choice, at some point, between presenting a cost-based or a differentiation-based proposition.
Often the difference comes down to an efficient and effective positioning strategy.
If you don't know "WHY" you're in business nor will your potential clients.
If you can't tell potential clients "WHY" you are different from your competitors they will just choose on price.
If you don't know "WHY" you do what you do when the going gets tough you will just give up or go mad.
What is your "WHY"
Every other Friday at The Business Growth Club Milton Keynes we start our meetings with a 10 Minute Tip delivered by local industry experts.
After the 10 Minute Tip we go around the table one by one telling everybody how this week’s tip relates to our business or profession.
Rick O’Neill, Founder of Digital Agency of The Year 2014 - look, touch & feel - shares his tips on how to market your B2B business online, and how to “get back” those visitors that hit your website, but never call you!
